European Sales Trophy
The Swiss Sales Trophy went European. Sellers from 27 countries took on an AI buyer, ran live demos for our judges, and three of them negotiated the deal on stage at Startup Nights Winterthur.
By the numbers
350+
Sellers signed up
27
Countries
22
Semifinalists
1,000
People in the room at the Final
A cold call and a discovery call with Joshua, an AI buyer from Zell, the CISO of a Swiss bank. Scored on every call, ranked live on the leaderboard.
22 sellers ran live demos on Google Meet, with one judge playing the buyer and a second observing. The aim: get Teresa, the CIO who owns the budget, into the next meeting.
Three finalists negotiated the deal live on stage against the clock, in front of the jury and a full room.
The Podium
1st
The only finalist to close above the bank's budget: CHF 135,000 a year on a three-year contract.
2nd
Co-Founder & CRO at Lupa.
3rd
Founder of Resina Partners. The audience's favourite, with 61 of 127 first-place votes.
More than a trophy: two of our semifinalists were hired by judges they met in the competition, and have already started their new jobs.
The recap
The Final on stage at Startup Nights, the awards, and the Sales Leaders Dinner with the judges, finalists and sales leaders who made the edition.
Gallery
Swipe through, click any photo to see it full size.
Sales Leaders Dinner
Judges, finalists and sales leaders around one table in Zurich.
We're already working on what comes next. The people on the waiting list hear about it first.
